Monday, January 29, 2007

What's Agentopolis All about?

I received a call from a real estate agent in Georgia today saying she had found our site and read about the free real estate agent marketing that we offer but she had to ask "what exactly is Agentopolis?". Sometimes it is easier to answer that question by telling Realtors what Agentopolis is not.

We are not like many of the existing real estate agent marketing sites that sell an agent a territory by zip code, city, or county for a ridiculous amount of money each month on the promise of so many leads. Then this company goes out and tries to attract visitors who may be interested in buying or selling a home or are interested in finding a real estate agent. These sites "pimp" the consumer for their email and phone number and turn around and send it or sell it to their participating real estate agent in that territory.

One of the many problems with this model is that Internet visitors are entitled to and are starting to expect the right to choose who they want to work with versus who these sites are trying to force them to work with. The Internet is about open access. Give visitors reams of relevant information and let them decide. The big advantage with this approach is that when a consumer picks up the phone and contacts a real estate agent, they are INTERESTED in speaking with them. Agentopolis is to real estate agents what Linux is to programmers, open source. That means it is free and useful to both parties and it assumes that both the realtor and the consumer are smart enough to come together and do business without the aid of a pimp.

Agentopolis is "the human side of real estate". Let the people choose!

Visit www.agentopolis.com and see the future of real estate agent marketing.

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